sustainability
initiative // 360 campaign
The Ask //
Communicate our sustainability initiative, connecting it back to the farmers.
The Essence //
Fall forward. Optimism. Expansiveness. Creativity.
Art Direction //
I utilized otherworldly galaxies, layers of arrows, and deep jewel tones to depict a sense of expansion and optimism. These elements flex 360 marvelously.
Deliverables
Suite of member emails
Suite of social posts
Suite of print materials //
postcards, publication ads, posters, outdoor signageIn-store displays and menu artwork
This page paints a picture of how this look-and-feel flexed artfully and seamlessly across digital & print. With that said, you are seeing a small fraction of the total pieces created.